Public Relations Officer ( Emirati )
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Company Description PDL COFFEE CO. is a growing coffee brand committed to delivering high-quality products and memorable customer experiences. The company blends modern coffee culture with a focus on community engagement and brand storytelling. Operations emphasize consistent service standards, strong brand identity, and an inviting atmosphere for guests. Team members are encouraged to contribute ideas that strengthen customer loyalty and public perception. PDL COFFEE CO. values professionalism, collaboration, and a passion for coffee and hospitality. Role Description The Public Relations Officer (Emirati) at PDL COFFEE CO., based on-site in Dubai, is responsible for building and maintaining a positive public image for the brand. This full-time role includes drafting press releases, coordinating media outreach, and managing relationships with journalists and influencers to secure coverage in relevant outlets. The role involves planning and executing PR campaigns, supporting promotional events, and ensuring consistent messaging across all communication channels. The Public Relations Officer monitors public sentiment, responds to inquiries, and collaborates with internal teams to align PR efforts with marketing and business objectives. The role also includes preparing reports on PR activities and recommending strategies to strengthen brand reputation. Qualifications
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